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How do you determine the current market value of your property?
Why should you sell your property under an Exclusive Agency Agreement?

Current market price:

It is often the case that an owner has a higher opinion of the value of his or her property than that indicated by the property buying market. Unless this view is balanced by the varied factors that influence the market, an owner may set an inflated price on the property. This can cause potential buyers to not inspect which leads to your property being on sale for an extended period. Property market reactions to this single factor are usually: That place is still for sale; wonder what's wrong with it? Result: You lose the opportunity to create competitive momentum amongst buyers. This is especially evident with Internet marketing. It is a new listing for a week and then it starts to slide down the list.

Factors that influence current market price include;

  • recent sales of comparable properties;
  • the current sales environment in the region;
  • the buoyancy or otherwise of the property market and economic trends;
  • the prospect of further development;
  • Does the property have a feature that will really appeal to the market? An ocean view? Beach access? A tennis court? Games' room or pool? Peace and seclusion? Generous accommodation and architect design?

Exclusive Agency Agreement:

An Exclusive Agency Agreement guarantees you, the vendor, a higher level of service and commitment than a general listing (appointing multiple agents) would achieve. Firstly, someone needs to be accountable to you, the vendor, for the performance of the property once it goes onto the market. They need to have a plan and execute it, while keeping you advised through the process. Under a general agency, no one takes direct responsibility and no one needs to be accountable. The perception can be, more agents, more exposure. Given that all agents use similar mediums to advertise their properties, it is simply not the reality in the market place. Secondly, what business will offer a five-star focus on your needs if there is a chance that no payment will be received?

You need to appoint an agent that you feel comfortable with, that has a plan and has a demonstrated track record of negotiating successful outcomes. An Exclusive Agency Agreement with Great Ocean Properties ensures all this.

Further, other real estate agencies can confidently contact Great Ocean Properties to propose a conjoint arrangement if they have a client with an interest in the property. Generally though, buyers follow properties not agents.